You are leading a team to recommend an equitable reward and recognition system for project managers. Before finalizing the plan, you want to ensure that executives understand the basic objective of reward systems. This objective is to______________


A. Be comparable with the award system established for functional managers to indicate parity and to show the importance of project management to the company
B. Make the link between project performance and reward clear, explicit, and achievable
C. Motivate project managers to work toward common objectives and goals as defined by the company
D. Attract people to join the organization's project management career path